| Who Visits |
|
- Academicians
- Caterers
- F & B services providers
- Fast food chains
- Food & agriculture consultants
- Food distributors & agents
- Food exporter / importers
- Food wholesalers
- Food retailers
- Hoteliers & restaurateurs
- Policy makers
- Research & development institutions
- Supermarkets & hypermarkets
- ...and many more
|
|
|
| Origins of Visitors |
| Origins |
Percentage |
| Malaysian Visitors |
84% |
| International Visitors |
16% |
|
|
| Classification of Visitors |
| Classification |
Percentage |
| Director / Owner |
35% |
| Buyer |
22% |
| Employee |
9% |
| Senior Manager |
8% |
| General Manager |
7% |
| Chef / Cook |
5% |
| Consultant |
4% |
| Government |
2% |
| Others |
3% |
| Students |
1% |
| Academic |
2% |
| Bakers / Patisserie |
1% |
|
|
| Visitors' Nature of Business |
| Nature of Business |
Percentage |
| Manufacturer |
15% |
| Others |
13% |
| Wholesaler |
12% |
| Restaurant |
12% |
| Importer |
8% |
| Retail |
8% |
| Bakery |
8% |
| Government |
6% |
| Caterer |
4% |
| Hyper / Supermarket |
3% |
| Fast Food |
3% |
| Other Hospitality |
3% |
| Convenience Store |
2% |
| Delicatessen |
1% |
| Butcher Shop |
1% |
| Club / Bar |
1% |
|
|
| Visitors' Area of Interest |
| Area of Interest |
Percentage |
| Halal Food |
12% |
| Beverages |
12% |
| Confectionery, Biscuits & Pastry |
10% |
| Health Food |
9% |
| Fresh & Dried Fruits, Vegetables |
8% |
| Food Ingredients |
7% |
| Frozen Food |
7% |
| Organic Food |
6% |
| Meats |
6% |
| Dairy Food |
5% |
| Canned Products |
5% |
| Convenience Food |
5% |
| Preserved Products |
3% |
| Herbs & Spices |
3% |
| Others |
2% |
|
